About This Course
Course objectives:
This course will close these performance gaps by equipping the learners with the following skills and knowledge
• to determine the technical and user experience requirements for an E-commerce store design
• to communicate the design requirements to relevant stakeholders
• to establish the implementation of the E-Commerce store
• to upload the contents into the E-Commerce store to align with the marketing and branding campaigns
• to establish the metrics for a successful E-commerce store based on user experience, loading time and payment processing time
• to evaluate the technical and user experience requirements for an E-Commerce store
• to develop a schedule and process for the maintenance of the E-Commerce store.
What You’ll Learn
This course is targeted at the retail industry and aims to equip learners with the new way of selling using E-Commerce on Shopify. Currently, retail companies must constantly innovate to make the transition to e-commerce. Marketers are implementing new e-commerce strategies. The COVID-19 situation has highlighted the importance of retail companies moving into the online realm.
According to information from https://wearesocial.com/sg/digital-2020-singapore, 89% of Singapore internet users (regardless of device) have visited an online retail store. Such a high figure indicates that online retailing is in high demand.
This course aims to train new learners about E-Commerce strategies by establishing an E-Commerce store using Shopify, understanding the user requirements and guidelines for establishing an E-Commerce store, determining online store marketing metrics, and developing a plan to improve technical and user experience.
| Eligibility |
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| Course Code | TGS-2022017648 |
| Duration (in hour / minute) | Classroom Facilitated Training – 22 hrs
Assessment – 2 hrs TOTAL hrs – 24 hrs |
| Assessment Modes | Others, Written Exam, Case study |
| Duration (in day; up to 8 to 9 hours per day) | Total Classroom hrs = 24 hrs |
| Funding Type | UTAP+SFC |
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Requirements
- Minimum ‘N’ Level OR able to communicate and understand English with minimum proficiency level equivalent to Employability Skills System Workplace Literacy Level 6; and numeracy proficiency level equivalent to Employability Skills System Workplace Numeracy (WPN) Level 6.
- Can work on a personal desktop computer/ laptop.
